Friday 25 February 2011

EcoLuxe

I participated in the EcoLuxe exhibition and found a lot
of information about the field i want to go in the future. In the exhibition there were 21 different designer brands all promoting eco friendly products. On two of these stands my work was shown which was a very proud moment for me!

EcoLuxe London, promoter of high end and environmentally friendly fashion designers and brands. They launched their latest showcase last month at London’s No1 Aldwych Hotel, opposite the current London Fashion Week at Somerset House.
With over 25 designers of ethical, recycled and fair trade fashion and accessories, the event also includes the launch of ‘The Textile and Apparel Apprenticeship Programme in London’ and will have 5 stands from ‘The Center for Sustainable Fashion’ to showcase their latest designers along with a “pampering station” by professional hair and skin care brand, Aveda.
Hemyca was one of the brand promoting their “Made in UK”.
From fabric to manufacturing is being done in UK.

Tuesday 22 February 2011

Photoshoot

This was the most exiting part of my placement. After all the hard work I finally saw it coming together.

The photo shoot was kept really simple. As a business HEMYCA did not wanted to distract the buyers and customers by adding different colour accessories or very bright make up. The accessories that has been added were being kept black to stand out the garment. The model was told not to make any poses as this can also cause distraction.

Tuesday 15 February 2011

Counting Money

I learned costing as part of my course unit last year but working with HEMYCA this was the first time to see it working. This was a real experience of the business side of running your own label which is something I always want to have in the future.

Flat Sheets

Flat sheets are a very important part of the manufacturing. When sending the final patterns to factory all of the information needs to be on the top of the envelop with clear instruction and a flat drawing of the garment also the swatches of the fabric and trimming.

Fabric Sourcing

When running a fashion design business, the number one thing need to be sure of it is the source of fabric. Whilst it's possible to buy fabric from the same shops as everybody else, this tends to be a very expensive way of doing things and it's simply not practical when you're producing lots of copies of the same design. Before you open for business, you should ensure that you have good access to fabric wholesalers.

Getting your fabric from a local wholesaler means that you can examine every item personally before you buy. It makes it easier to meet tight deadlines and it often means that you can buy smaller quantities. Your local small business support centre should be able to give you a list of fabric wholesalers in your area; alternately you can look them up in the business section of your local library.

Monday 7 February 2011

Lay Planning


Lay Planning

There is a famous say in my country that a Tailor will measure a fabric 100 times before cutting it,
because he knows that cutting is done only once and there is no going back after that.
When cutting the final fabric for the garment, lay planing is very important. It needs a lot of patience because its very time consuming.

A lay plan is made by positioning all
the individual pattern pieces of a textile product on the fabric so that they fit close together to minimise waste. Matching checks, stripes or other designs may need to be considered. Also a specified mix of garment sizes in the same style may need to be cut.